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Brand Authority*

February 2018 brand authority scores are updated on the first day of every month.

Brand Authority*


Credibility* 29/100
Understanding* 43/100
Brand Authority * 36/100

Expedia - Engineering company

Expedia, Inc. is an American travel company that owns and operates about 200 travel booking websites in about 75 countries. Its websites, which are primarily travel fare aggregators and travel metasearch engines, include,,, trivago,, Travelocity, Orbitz, and HomeAway.


Other brands in the category: /Travel

Western Oriental Uni Baggage Ultramarina Spirit Uk Shearings Samsonite Prestige Caribbean Premier Holidays Pontins Tui London De Ks International Homair Golden Tours Go Voyages Friendship Travel Fly Sunways Emirates Holidays Eastpak Case Luggage Audley Travel Atlantic Choice Addison Lee Zipcar Voyage Prive Viva Peru Virgin Holidays Uia Turquoise Holidays Tui Travel Center Transun Tickets House Teletext Holidays Sunmaster Scott Dunn On The Beach New Zealand Sky Newmarket Holidays Neilson Mercury Holidays Luggage Express Logitravel Kuoni Kidzania Kayak Jet2 Holidays Inghams Holiday Desire Hays Travel Haven Holidays Expedia Directline Holidays Co Op Travelcare Brora American Sky Adria Yescapa Tripadvisor Tohapi Moby Lines Lyonnaise Des Eaux Lonely Planet Living Social Jacqueline Riu Expedia Ebookers Auto Escape Titan Travel Eurocamp Direct Travel Bluebird Cargo Center Parcs Oceania Club Edreams Travelzoo Sports Tours International Cruise Fashion Aqva Travelopia Aigle Australian Sky Club Med Look Voyages Opodo Charter A Great Britain Cars Metro Tripadvisor Corsica Linea Fareportal Fransa Just Flight Palais Des Thes Dollar The Hut Plum Guide Virgin Experience Days Travel Tm Homair Casino Choice Center Parcs Cab Direct Quidco Hoppa Super Shuttle Belambra The Rose Gallery Uber Go Ahead Super Break The Kings Ferry Barrhead Travel Secret Escapes Travelocity Center Parcs Time To Spa Voyage Privé Thomas Cook Manchester Airport Holiday Autos Powder Byrne Megabus

Brand Authority for Expedia = 36%
How that compares:

Brand Authority * % of Brands in this slice
0 to 10 0,45% Very Very Low
10 to 20 50,1% Very Low
20 to 30 20,88% Low
30 to 40 3,4% Acceptable
40 to 50 4,71% Good
50 to 60 11,52% Very Good
60 to 70 7,1% Excellent
70 to 80 1,66% Leading Pack
80 to 90 0,16% Leading Brand
90 to 100 0,01% No Comment :) brand authority scores are updated on the first day of every month.
Online reputation for Expedia = <em>[[INSERTSCORE]]%</em>See the aggregate review rating for Expedia >>

Kalicube's Brand Authority for Expedia is calculated based on the following factors

  1. The level of presence of Expedia in Google's Knowledge Graph
  2. The online buzz around "Expedia"
  3. The quality of the results Google returns for queries explicitly about "Expedia"
  4. The relevance of the results Google returns for queries explicitly about "Expedia"

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