Kalicube Tuesdays with Melinda Byerley and Jason Barnard

Timeless Marketing Strategies That Still Work

Most marketing conversations are about being new and fresh. But some things should never change and haven’t stopped working, no matter what Google or Facebook does to their algorithm, or what new media platform has sprouted. Surprisingly few marketing leaders get the basics right – and those basics are usually the difference between marketing success and failure on every level.

Join Melinda and Jason as they discuss going back to basics as a winning strategy that works.

Organised by Kalicube in partnership with Wordlift


Jason Barnard has over 2 decades of experience in digital marketing.

He currently teaches Brand SERP optimisation to students at Kalicube.pro and writes regularly for leading marketing publications such as Search Engine Journal, SEMrush, OnCrawl, Searchmetrics as well as appearing regularly on digital marketing webinars and speaking at major conferences around the world such as BrightonSEO, PubCon, SMX London, YoastCon.