How to thrive despite Imposter Syndrome

Robert Gerrish with Jason Barnard at Copycon 2019

Robert Gerrish talks to Jason Barnard about imposter syndrome.

At CopyCon, Robert gave an amazing talk based on the book by Dr Valery Young “the secret thoughts of successful women, why capable people suffer from imposter syndrome and how to thrive in spite of it”. Over 70% of people struggle from imposter syndrome at some point in their working life. And, of course this happens to men and women in any industry. The five types of people who suffer from imposter syndrome (according to Valery Young): perfectionist, superwoman, natural genius, soloist, expert. This is a phenomenally interesting conversation about something that isn’t directly digital marketing but is well worth the listen.

By Jason BARNARD

Jason Barnard has over 2 decades of experience in digital marketing.

He currently teaches Brand SERP optimisation to students at Kalicube.pro and writes regularly for leading marketing publications such as Search Engine Journal, SEMrush, OnCrawl, Searchmetrics as well as appearing regularly on digital marketing webinars and speaking at major conferences around the world such as BrightonSEO, PubCon, SMX London, YoastCon.