A Day in the Life – Working at Google

John Mueller with Jason Barnard at Google Webmasters Hangout 12th July 2019

John Mueller talks to Jason Barnard about working at Google

Sitting in Google’s office in Zurich. We discuss the numerous John Mueller’s at Google Inc… and the world. And the problems with the ambiguity inherent in people’s names. John cycles to work, eats in the café, answers emails, meets with Google teams, but doesn’t play much pool. We then discuss beer, street names and Google offices that used to be a brewery. Then I suggest that SEO is changing at an accelerating rate – John doesn’t agree. Then a bit of Javascript SEO and valid HTML. Then the importance of having a system and being consistent – John does agree. He gives a lovely insight into his role at Google, what he is trying to achieve and how he goes about it. A bit about darwinism in search, the increasingly multimedia SERPs, onSERP SEO and GMB. We have a bit of a love-in about Google Maps, and reminisce about how life was different before Google Maps. That leads naturally onto knowledge graphs, relationships, entities and attributes… and review spam. John points out that most of what he says is site-specific, and two thirds of what he is quoted as saying is misquoted or quoted out of context. He is very phlegmatic about that, and says he is moving more towards talking off the record and having one on one conversations.

By Jason BARNARD

Jason Barnard has over 2 decades of experience in digital marketing.

He currently teaches Brand SERP optimisation to students at Kalicube.pro and writes regularly for leading marketing publications such as Search Engine Journal, SEMrush, OnCrawl, Searchmetrics as well as appearing regularly on digital marketing webinars and speaking at major conferences around the world such as BrightonSEO, PubCon, SMX London, YoastCon.