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Start with a name. See the Brand SERP we already measure.

Brand SERP examples

Start typing a person, brand, company, event, music group, local business, podcast, or thing.

The results show the Brand SERP content, Knowledge Panel and Kalicube’s evaluation of the SERP Score for the Entity.


Google

us

New York City, US
1 Oct 2026

SERP Quality Grade B
SERP Control Grade C
New York City, US
1 Oct 2026

Google

All
News
Images
Maps
Videos
More
Page: 1 Desktop

https://en.wikipedia.org › wiki › Google
Google
https://www.facebook.com/Google/
Google
https://about.google › company-info
History, office locations, commitments, initiatives
Related Searches
Related Searches
Www Google Search web
Www Google com URL
Google account
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Calculation of the Brand SERP and Knowledge Panel score

Both grades are evaluations of the overall SERP, including the Knowledge Panel, and are calculated using a proprietary algorithms that take into account many factors including:

  • SERP Quality Grade: sentiment + the type and number of SERP features (Rich Elements ) and their relative perceived visibility on the SERP.
  • SERP Control Grade: level and type of control (full, indirect, partial, none...), and the pixel area / real estate they cover.

These are just two of the many KPI the Kalicube Pro SaaS offers.
Find out more about Kalicube Pro >>

Percentage of Brand SERPs that contain each Rich Element

Part of Kalicube Pro’s job is to track and measure SERP Features (Rich Elements) and Knowledge Panels on Brand SERP on Google. Google is increasingly a multimedia engine and provides rich results whenever it reasonably can. As such, the presence of these elements on Brand SERPs (and indeed all SERPs) is phenomenally important to Digital PR and Brand Management on Google and (of course) SEO.

Check out the percentage of Brand SERPs that contain each Rich Element / SERP Feature >>

Holistic SEO rates Kalicube Pro 5.0 out of 5Capterra rates Kalicube Pro 5.0 out of 5Trustpilot rates Kalicube 4.6 out of 5 from 21 reviews

“Kalicube Pro is unique and visionary. It is the industry's definitive platform for optimizing brands for inclusion in the Algorithmic Trinity (search, Knowledge Graphs and LLMs), engineered to measure and improve a brand's Understandability, Credibility and Deliverability in Google and AI.”

Koray Tuğberk GÜBÜR
Koray Tuğberk GÜBÜR 5/5
Founder, Holistic SEO & Digital — one of the world's most advanced SEOs and AEOs

“Kalicube Pro changes the game in reputation management. Brand Reputation on Steroids. Entity-based SEO on steroids — we as WordLift are collaborating with Kalicube Pro as we believe the tool has enormous potential in the context of Brand SERP optimization, entity-based SEO and reputation management.”

Andrea Volpini
Andrea Volpini 5/5
CEO, WordLift — one of the world's leading platforms in at-scale knowledge graphs for SEO and AI discovery

“Coupled with content production, [The Kalicube Process] led to a veritable flywheel.”

+61% SEO traffic, year on year+41% branded searches, year on year
Charlotte Morineau
Charlotte Morineau 5/5
CMO, Cedreo