See where a Knowledge Panel attribute was sourced.

Knowledge Panel attribute sources

Google shows attributes for an entity in its Knowledge Panel. This page shows where those attributes were sourced.

Historical (and detailed) data is available as part of the Kalicube Pro SaaS platform

We track where Google gets Knowledge Panel attributes. Google corroborates what it shows on authoritative third-party sources. This chart names the first source we can identify.

The actual root sources for these attributes is no longer a mystery: the distinction between the sources Google is using is clear to us at Kalicube.

What Sources Does Google Use for Knowledge Panel Attributes?

The titles of the sources are ours, not Google's. But the distinction between them is 100% clear.

• 3rd Party sources – curated by humans such as Wikipedia and Wikidata.
• Google sources – curated by humans through Google products such as Google Business and Google Podcasts.
• WebFacts – deduced by Google’s Knowledge Graph algorithms from the information taken from a seed set of trusted sources.
• WebFacts 2nd Gen. – deduced by Google’s Knowledge Graph algorithms from the information in Google’s web index. This is the key to the future of Knowledge Panel management that we are aiming to master at Kalicube SAS.